Retail | India’s first and largest cycle mall.


To pursue a new-age sport as intensive as cycling, one needs passion, energy and good equipment. When you bring the passion and energy, we at Guardian strive to ensure we bring to you the best-in-class, highest quality cycling products. The aim is singular, to make cycling an integral, fun-filled and challenging part of your life.


Extending its philosophy to promote sports, Guardian established "LifeCycle", in an effort to bridge the gap between challenging cycling expeditions and high quality, world-class cycles and equipments. At the core of this move was also an aim to promote health consciousness and physical activity initiatives for the people of Pune, especially the youth. Guardian is proud to have pioneered and conceptualised this one-of-its-kind and unique concept, which it proudly calls LifeCycle.

Spread across multiple levels over 6,000 sq. ft., LifeCycle is India's first and biggest cycle mall. It has a vast range of different categories of cycles from the most trusted international brands. LifeCycle is not just a store; it has made cycling a trend, a fascination, a more appealing vehicle to ride for commuting and for holidaying. LifeCycle focuses on introducing newer sets of people to the world of cycling as well as encouraging existing cyclists to scale new heights of adventure.

LifeCycle is actively involved in organizing and promoting cycling events such as excursions around the city to encourage people to take up cycling and is also committed to extending this unique concept to other cities including Mumbai, Bengaluru, Kolhapur, Nasik, Aurangabad, Nagpur, Panjim and more. This concept has been appreciated by many dignitaries including Sir Gary Sobers, Shri Ramdev Baba, Raj Thackeray and film industry celebrities including Sonu Nigam, Nana Patekar and many other famous personalities.